Comparison

Truthylink vs Bitly

Both shorten links. But if you need branded links, real analytics, and pricing that doesn't penalise small teams — here's what the difference looks like in practice.

Compare

Feature-by-feature comparison

Feature
Truthylink
from ₹499/mo
Bitly
from ~$10/mo
Links & Management
Free plan link limit 50 links/mo 10 links/mo
Unlimited links (paid)
Custom slugs Pro+ Paid only
Password-protected links Pro+
Link expiry & max clicks Pro+ Paid only
QR code generation All plans Paid only
Analytics
Click analytics All plans All plans
Bot & crawler filtering
Country & city stats
Device & referrer data
Data retention (paid) 30 days 30 days
Pricing & Trial
Pricing currency ₹ INR $ USD only
Paid plans from ₹499/mo ~$10/mo
14-day free trial
30-day money-back guarantee

Where the real differences show up

Cleaner analytics

Bitly counts every request including bots, health checks, and crawlers. Truthylink filters automated traffic so your click counts reflect actual human engagement — which matters when you're reporting campaign performance.

Fairer pricing

Bitly's paid plans start at ~$10/month (USD) with a restrictive free tier of just 10 links. Truthylink's free plan gives you 50 links and INR pricing on paid plans, which matters if you're billing in rupees.

Password-protected links

Bitly has no way to password-protect a link. Truthylink's Pro plan includes password gating — useful for sharing internal documents, early-access pages, or client-only content without a full auth system.

QR codes on free plan

Bitly locks QR code generation behind paid plans. On Truthylink, every link comes with a downloadable QR code — even on the free tier — so offline campaigns don't require an upgrade.

Pricing at a glance

Bitly prices in USD. Truthylink prices in INR — roughly 5–10× lower cost for equivalent features.

Truthylink Our pick
  • Free: 50 links/month
  • Pro: ₹499/month — unlimited links
  • QR codes on all plans
  • 14-day Pro trial, no card needed
  • 30-day money-back guarantee
Bitly
  • Free: 10 links/month only
  • Core: ~$10/mo · Growth: ~$29/mo · Premium: ~$199/mo
  • QR codes: paid plans only
  • No free trial
  • No money-back guarantee

Ready to try Truthylink?

Start with 50 free links, QR codes included. No credit card, no time limit.