Truthylink vs Short.io
Short.io has scale and a generous free tier. Truthylink has something it doesn't — bot-filtered analytics, cookieless tracking, link safety scanning, and pricing in INR. Here's how they compare.
Compare
Feature-by-feature comparison
| Feature |
Truthylink
from ₹499/mo
|
Short.io
from ~$19/mo
|
|---|---|---|
| Links & Management | ||
| Free plan link limit | 50 links/mo | 1,000 links/mo |
| Custom domain on free plan | 1 domain | |
| Unlimited links (paid) | ||
| Custom slugs | All plans | Paid only |
| Password-protected links | Pro+ | Paid only |
| Link expiry & max clicks | Pro+ | Paid only |
| QR code generation | All plans | All plans |
| Custom branded interstitial | Pro+ | — |
| Destination change history | All plans | — |
| Team collaboration | Business+ | Hobby ($5/mo)+ |
| Link approval workflow (teams) | Business+ | — |
| Analytics & Safety | ||
| Click analytics | All plans | All plans |
| Bot & crawler filtering | — | |
| Click fraud detection | — | |
| Cookieless analytics | — | |
| Link safety scanning | — | |
| Dark Social Tracking | Pro+ | — |
| Share-link tag tracking | All plans | Free UTM (needs GA) |
| Country & device stats | ||
| Pricing & Billing | ||
| Pricing currency | ₹ INR | $ USD only |
| Paid plans from | ₹499/mo | ~$19/mo |
| 14-day free trial | — | |
| 30-day money-back guarantee | — | |
Where the real differences show up
Analytics you can actually trust
Short.io counts every request — including bots, health checks, and crawlers. Truthylink filters automated traffic at the point of capture, so your click counts reflect real human engagement. No inflated numbers, no guesswork.
Link safety scanning
Truthylink scans every destination URL against Google Safe Browsing before a link goes live. Visitors see a "Verified Safe" badge before they're redirected. Short.io has no equivalent — it shortens any URL without checking.
Rupee pricing — no FX surprises
Short.io charges in USD. For Indian teams, that means currency conversion fees, fluctuating bills, and GST complexity. Truthylink bills in INR — what you see on the pricing page is exactly what hits your account.
Cookieless by default
Short.io uses cookies and client-side tracking. Truthylink tracks all clicks server-side with zero cookies — no consent banners, no GDPR headaches, no data shared with third-party ad networks.
Dark Social Tracking Pro+
Short.io has no way to attribute traffic from WhatsApp, Telegram, or iMessage — channels where ~70% of real sharing happens. These show up as "direct" in Short.io's analytics. Truthylink Pro detects and labels these dark social clicks so your traffic data is actually complete.
Share-link tag tracking All plans
Short.io's free UTM builder tags your destination URL for a tool like Google Analytics to read. Truthylink tags the share link itself and shows each tag's click count directly in your dashboard — nothing else to connect.
Pricing at a glance
Short.io prices in USD. Truthylink prices in INR — better analytics, safer links, lower cost.
- ✓ Free: 50 links/month
- ✓ Pro: ₹499/month — unlimited links
- ✓ Bot filtering + click fraud detection
- ✓ Link safety scanning on all plans
- ✓ 14-day trial + 30-day money-back
- – Free: 1,000 links + custom domain
- – Professional: ~$19/mo · Business: ~$99/mo
- – No bot filtering
- – No link safety scanning
- – USD billing only
Ready to try Truthylink?
Start with 50 free links, QR codes included. No credit card, no time limit.